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SEO Meta Translation

Translate SEO meta fields (title, description, keywords) for better search visibility in each language.

Supported SEO Plugins​

WooTUI detects and translates SEO meta fields from:

  • Rank Math - Most common, fully supported
  • Yoast SEO - Similar column format
Check Your Plugin

Export a product and check for columns like Meta: rank_math_title or Meta: _yoast_wpseo_title. If present, WooTUI can translate them!

SEO Columns to Translate​

Rank Math Fields​

  • Meta: rank_math_title - SEO title (appears in search results)
  • Meta: rank_math_description - Meta description (search snippet)
  • Meta: rank_math_focus_keyword - Target keyword for ranking

Why Translate SEO Meta​

Without translated SEO: Spanish page shows English meta title/description in Google With translated SEO: Spanish page shows localized meta that ranks better

Example:

  • EN: "Organic Cotton T-Shirt | Eco-Friendly Apparel"
  • ES: "Camiseta de Algodón Orgánico | Ropa Ecológica"

Character Limits​

Follow these limits for best results:

Meta Title: 50-60 characters

  • Google truncates at ~60 characters
  • Keep most important words at the beginning

Meta Description: 150-160 characters

  • Google truncates at ~160 characters
  • Include call-to-action and target keyword

Focus Keyword: 1-3 words

  • Primary search term you want to rank for
  • Should appear naturally in title and description
AI May Exceed Limits

Gemini doesn't always respect character limits. Review output CSV and manually trim long meta fields before importing.

Best Practices​

Don't directly translate English keywords. Research local search terms:

  • ❌ EN: "organic cotton" → ES: "algodón orgánico" (literal)
  • ✅ Research shows Spanish users search "algodón ecológico" more often

Use Google Keyword Planner or local search trends.

2. Maintain Keyword Consistency​

If focus keyword is "organic cotton t-shirt":

  • Include it in SEO title
  • Use it in meta description
  • Mention it in product description

Same for translated versions—keyword should appear across all SEO fields.

3. Avoid Duplicate Meta Descriptions​

Each product should have unique meta descriptions. Generic descriptions hurt SEO.

Bad:

  • Product A: "Buy quality t-shirts online"
  • Product B: "Buy quality t-shirts online"

Good:

  • Product A: "Organic cotton t-shirt in blue, perfect for summer"
  • Product B: "Premium linen shirt with button-down collar"

Common Issues​

Meta Fields Don't Appear After Import​

Problem: Rank Math SEO fields missing from translated products

Solution:

  1. Verify output CSV includes Meta: rank_math_* columns
  2. Re-import with "Update existing products" enabled
  3. Check Rank Math is active and configured for WPML

Meta Descriptions Too Long​

Problem: Descriptions exceed 160 characters and get truncated in search

Solution:

  • Open translated CSV before importing
  • Find long descriptions (use spreadsheet CHAR function)
  • Manually trim to 150-160 characters
  • Re-import

Focus Keywords Not Ranking​

Problem: Translated keywords don't improve search visibility

Cause: Direct translation doesn't match local search behavior

Solution:

  • Use Google Trends to find popular local terms
  • Research competitors' keywords in target language
  • Update focus keywords in CSV before importing

Next Steps​